is nerium a pyramid scheme

Is Nerium a Pyramid Scheme? Is it a Scam?

Many people like to look as healthy and youthful as possible. So, many businesses want to capitalize on that idea. Nerium (now called Neora) is an MLM who seems to be part of that bandwagon. But, it does bring about several questions. One inquiry might be, Is Nerium a pyramid scheme?”

Now, you’re here to look for an answer to that question. Well, you’ve come to the right place! First, let me welcome you to this honest review of Nerium. Here, we’ll talk about if this MLM is a scam or not. Also, we’ll look into the idea of it as a business opportunity. 

is nerium a pyramid scheme

Nerium Honest Review

Product Name: Neora (previously known as Nerium)


Founders: Jeff Olson

Price: starts at $695

Recommended: NO

What is Nerium About?

Nerium International is an MLM selling beauty products. In this networking company, members start out as independent distributors. Also, it aims to be as unique as possible by calling first-degree members as “Brand Partners.”

It all began with Jeff Olson, the founder of Nerium. At the time of writing, it has an A+ BBB rating, which is a good sign. The company began its operation in 2011 in Addison, Texas. Since that time, it aims to become a “global relationship company.” As per its main site, it also aims to “Make People Better.”

BBB rating

The company stopped posting updates on their site since 2017. The reason behind it is because of a class-action lawsuit filed against the company in the same year. But, a federal judge granted this MLM’s motion to induce negotiation.

How Does it Work?

You need to become a Brand Partner first before you can make money in Nerium. Now, if you’re asking how much it is, then it’s going to be a whopping $695. Well, to be fair, there are MLMs that charge more than that amount. Still, it might not be good for people looking for a cheap way to start earning extra cash.

But, once you start becoming a Brand Partner, you now have access to the MLM’s compensation plan. Here, you can either sell the company’s products or build your team. The company calls the latter option as “Relationship Marketing.” However, if you’re not new to the world of MLMs, you’ll know that term is about recruiting people.

Aside from the cash incentives, Nerium also offers other benefits when you’re a Brand Partner. You’ll gain:

  • A Business in a Box
  • A Personalized e-commerce website
  • Marketing Materials
  • Digital tools
  • 24/7 access to online trainings
  • Order fulfillment
  • Customer Service

There used to be a higher-tiered starter pack than the $695 package. Well, that was when the company was still known as Nerium. As Neora, it only has that one package for its new members, as per this MLM’s website.

How to Make Money With Nerium?

Again, you have two main methods to earn money in Nerium. These means are selling and recruitment. But, that’s the general idea for the entire compensation plan.

In Neora, there are several ways to earn extra cash, which include:

  • Fast Start bonus
  • Qualify for the 3UR Free incentive
  • Use “Edge”
  • Retail Commissions
  • Team Retail Bonus
  • First Order Bonus
  • Director Rank Bonus
  • Lifestyle bonuses

Like most MLMs, Nerium’s bonuses increase in value with each higher rank. For example, you gain a total of 12% in Team Commissions if you’re an Elite Brand Partner. But, you gain a grand total of 39% for the same bonus if you’re a Gold National Marketing Director.

Take note; most if not all MLMs still don’t guarantee success. Joining a networking company isn’t a magic pill. You still have to work for it if you want to gain financial success. It’s not like you to buy the starter pack and instantly gain the 39% team commission bonus.

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Nerium Member Ranks

In Neora, there’s no shortage of member ranks. In fact, it’s an MLM with a lot of ranks to go through. You need to go through 19 other member ranks to reach the top. Now, these membership levels are (from lowest to highest):

  • (Active) Brand Partner
  • Brand Partner Plus
  • Senior Brand Partner
  • Elite Brand Partner
  • Premier Brand Partner
  • Director
  • Team Director
  • Elite Director
  • Premier Director
  • Area Marketing Director
  • Regional Marketing Director
  • National Marketing Director
  • Silver National Marketing Director
  • Gold National Marketing Director
  • Platinum National Marketing Director
  • International Marketing Director
  • Silver International Marketing Director
  • Gold International Marketing Director

Like the bonuses, each rank needs a higher set of qualifications to move to the next level. If you want to reach the Gold International Marketing Director level, you have your work cut out for you.

Now, take a look at the following images for Neora’s member levels and their qualifications:

member rank 1
member rank 2

Who is the Founder of Nerium?

nerium founder

Jeff Olson, the founder of and CEO of Nerium International, is a college dropout. This entrepreneur started in the network marketing sector after about 25 years ago. Well, aside from dropping out of college, he claims he also likes going to the beach. Despite being a financial failure at that time, he was a straight-A student.

But, he also came across high-level job positions. Jeff became a corporate manager at a young age. After that achievement, he claimed he attained financial success. But, it seems like he wanted more out of life. Thus, he founded Nerium International.

Jeff thought of a model that allowed people to be financially successful globally. So, he came across the idea of building a networking empire. With this business model, he found out that he now has time freedom. So, he wanted to share this freedom with interested people. 

The PROS of Nerium:

  • An admirable mission statement. If you missed it, Neora’s goal is to “Make People Better.”
  • It has comprehensive training material.
  • Legit products to sell.
  • Real money-making opportunity
  • A+ BBB Rating

The CONS of Nerium:

  • Nerium International has a controversial history. Its past has various lawsuits.
  • You earn more cash by recruiting more people.
  • Prepare to buy an expensive starter kit.
  • Several membership levels to go through.

Who is the Program Suitable For?

Since Nerium International is an MLM, it’s ideal for sales and marketing folk. So, you need to have the skill to convince people to buy the products. Consequently, you need to coerce people to become part of your team. Otherwise, you won’t earn a lot as an independent distributor in this company.

But, it’s also a good option for salespeople to want more control of their time. You’ll find many MLMs marketing its business model by stating you can have time freedom. In other words, you can work for it either full- or part-time.

Also, you need the dedication to succeed. It doesn’t mean that MLMs are only good for experienced salespeople. But, experience can significantly help you gain financial success. Still, you can start even with zero experience. Nonetheless, you need the right mindset to work hard for it.

Is Nerium a Scam?

Nerium International has a legit money-making opportunity. Ergo, it’s not a scam. So, is it a pyramid scheme? Well, it’s also not a pyramid scheme. Still, its rank-up requirements needs you to recruit several people. Otherwise, you might be stuck as a Brand Partner.

Yes, Nerium isn’t a scam or pyramid scheme. But, it’s still difficult to recommend this MLM. Perhaps, its main drawback is its history. Nerium International didn’t change its name to Neora because the founder wanted it to happen. Instead, it may be because of the multiple lawsuits directed to the company.

Thus, the thought of the company’s several charges may linger at the back of your head. So, you might never know when this MLM receives another bad rap. Also, negative news may travel faster than positive feedback.

So, let’s say you become a Neora Brand Partner. Then, the company receives another lawsuit. People will know about it. Hence, it might become even more challenging than before to sell or recruit.


1. Is Nerium legitimate?

Yes, Nerium International or Neora is a legit company. It offers legit products in the health and skincare niches. It’s not a scam or a pyramid scheme. But, there are drawbacks to joining this networking firm.

2. Is Nerium approved by the FDA?

The US FDA doesn’t approve of the use of Nerium or Neora’s products. The reason behind it is because of the ingredient with the same name as the firm. Nerium is a toxic plant. So, specific individuals might have adverse reactions when consuming this MLM’s products.

​3. Why did Nerium change to Neora

At first, Nerium International came to be back in 2011. But, the company’s name came from the toxic plant. So, the founder and CEO decided to change the company’s name to Neora.

​4. Is Nerium Good for Your Skin?

As per our research, Neora’s products are relatively good. Many people agree that its skincare regimen is good for the skin. Certain users say that its Age-Defying Eye Serum is “tha bomb.” Also, many people love the Nerium Age IQ Day & Night Cream Combo.

However, each person may acquire different effects. So, your friend might gain excellent effects from Neora’s products. But, it might not be as effective when you use it.

​5. Can you make money with Nerium?

Yes, it’s still possible to make money when you join Neora. But, you still need to put in the hard work. Otherwise, you’re looking at throwing out the $695 paid for the starter kit out the window.


Now, you’re at the end of this post. I hope you now have the answer to the question, “is Nerium a pyramid scheme?” To reiterate, it’s not a pyramid scheme. Also, its business model or its products isn’t a scam. But, it might not be a good idea to join this MLM. Particularly speaking, it’s because of its lawsuit-filled past.

Despite being relatively new in the MLM sector, it now faces (and faced) multiple charges. Authorities found out that the company has several violations. Thus, you might find it more challenging to market and recruit as a Brand Partner.

Instead, consider joining other online money-making programs. After all, becoming a member in MLMs isn’t the only way to earn extra cash.

Another Way to Earn Money

As mentioned earlier, you can find other money-making programs. In fact, consider affiliate marketing. Legit affiliate marketing programs exist. Also, these legit programs don’t require you to do any hard selling. If you’re interested, check out the link below:

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